Mercedes SLS AMG par Nick Knight & Gareth Pugh

Mercedes SLS AMG Nick Knight Gareth Pughham

The sublime Mercedes SLS AMG has been handed over to Nick Knight and Gareth Pugh for a crazy artistic campaign.

Mercedes SLS AMG Nick Knight Gareth Pugh

What do you get when you throw together one of the most exciting new cars, one of the best-known fashion photographers (who has been given carte blanche for the campaign), and one of the most sought-after designers (did someone say Dior Homme?)?

Mercedes SLS AMG Nick Knight Gareth Pugh-Mercedes SLS AMG Nick Knight Gareth Pugh

The answer: a jarring mix starring the model Julia Stegner wearing one of the most futuristic dresses we have ever seen, whose geometric design contrasts strongly with the curved forms of this scarlet supercar.

Mercedes SLS AMG Nick Knight Gareth Pugh

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Mercedes SLS AMG Nick Knight Gareth Pugh

Mercedes-Benz has always been heavily involved in fashion (they notably sponsored New York fashion week), and so we can only wait expectantly to see the car in the flesh, and allow ourselves to dream of a collaboration with Gareth Pugh!

Mercedes SLS AMG Nick Knight Gareth Pugh

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9 COMMENTS

  1. Jo Yana wrote, Tuesday, January 5, 2010 at 07:32

    Juste sublime cette campagne !!!

  2. MONK Official Blog -music, fashion, design, life in culture wrote, Tuesday, January 5, 2010 at 16:36

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  3. [...] to The Materialist & SlamHype for the tip ! SHARE & [...]

  4. Alec wrote, Tuesday, January 5, 2010 at 20:47

    There are no reasons to shoot the model and the car at the same time when lots of touch ups required in post production.
    There are also no interaction between them on the visual except that ugly reflection.
    Sorry

  5. gzjgfkj wrote, Wednesday, January 6, 2010 at 23:40

    looks like a composing of a 14 year old gfx buddy

  6. mickeyG wrote, Thursday, January 7, 2010 at 18:05

    Knight is so 1980s

  7. Gonzague wrote, Friday, January 8, 2010 at 12:18

    Perso je ne trouve pas ça extraordinaire du tout . voir… moche :-d

  8. The new next car | wrote, Thursday, January 28, 2010 at 01:19

    [...] plus de beauté, voir ce shooting. Share and [...]

  9. Anthony wrote, Thursday, October 7, 2010 at 22:56

    ce shoot ne met vraiment pas en valeur la voiture (et la fille non plus). La voiture en devient vulgaire.

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