Lacoste + Campanas

This collection of Lacoste + Campanas polo shirts, the result of collaboration between the French brand and the Brazilian design duo, is currently available from Colette as part of a campaign carried out by BETC Luxe.
This limited edition of the famous polo shirt will be available in Lacoste boutiques in 12 countries in November 2009. Its distinctive feature: in place of the customary crocodile, there is a small pile of crocodiles gathered together. This represents the behaviour of crocodiles in the Pantanal region of Brazil, where they are forced to live on top of each other during the dry season when the riverbed dries up.
This is what Eric Nehr, the Parisian photographer behind this campaign, aimed to capture in this wildlife photograph.

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Je trouve cette éditions limités énorme.. la créativité vient renverser un peu la rigidité de Lacoste!
Je trouve cette édition limités énorme.. la créativité vient renverser un peu la rigidité de Lacoste!
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La vitrine de chez Colette cette semaine valait le coup d’oeil… Lacoste dans la jungle de la rue Saint-Honoré.
A voir si vous passez dans le coin.